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Digital Marketing Executive

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Job Title: Digital Marketing Executive

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Location: Chennai

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Job Type: Full-Time

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About the Role:

Seeking for a Digital Marketing Executive to support us with social media management, SEO/SEM development, and campaign tracking. You will be required to assist with content creation and have strong communication skills. We value candidates who are analytical, eager to learn, and adaptable in a dynamic environment.

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About the Company:

This organization is a global leader in the research, design, manufacture, and commissioning of industrial furnaces, specialising in Heat Treatment and Powder Metallurgy. With an active presence across India, South Korea, China, the European Union, and the United States, it brings world-class engineering to an international stage. Driven by a deep R&D mindset and an in-house prototyping facility, the organization consistently delivers innovative, high-value solutions that stand out in the industry. The culture is one of meritocracy, transparency, and creative freedom, where every individual is empowered to think big and build something meaningful.

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Key Responsibilities:

  • Assist in managing social media platforms by posting content, responding to comments, and tracking basic engagement.

  • Support the creation of marketing content like captions, creatives (with tools like Canva), and email drafts.

  • Help with SEO tasks such as keyword research, updating website content, and optimizing blog posts.

  • Coordinate with team members for campaign execution, content scheduling, and updates.

  • Maintain and update marketing databases, leads, or campaign records.

  • Stay updated with current digital marketing trends and suggest simple ideas for improvement.

  • Maintain a spirit of continuous improvement in all spheres of activity

  • Freedom & enthusiastic willingness to travel to chase down every opportunity

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Requirements:

  • Understanding of digital marketing concepts, including social media, SEO, and online campaigns

  • Strong communication and coordination skills to work with internal teams and external partners

  • Familiarity with social media platforms (Instagram, LinkedIn, etc.) and content posting

  • Organised, detail-oriented, and able to manage multiple tasks in a fast-paced environment

  • Mental acuity & alertness at all times

  • Strong engineering fundamentals

  • Last mile implementation skills to make all efforts count.

  • Strong soft skills such as comprehension, communication, team collaboration and attention to detail

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Tools / Technologies:

  • 0-2 years of experience in the marketing domain

  • MS Excel/Google Sheets and design tools (e.g., Canva)Google Analytics, Google Ads, or Meta Ads

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Eligibility Criteria:

Graduate in any discipline(BBA, B.Com, B.Sc, BA, BCA, etc.) from a recognized university.

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